About Matt Hallett

Matt Hallett is the head of product solutions at Amperity. He has more than 20 years of experience as a MarTech & AdTech professional. He specializes in marketing automation, product management/marketing, data analytics, and business intelligence. He has a track record of delivering cutting-edge solutions to Fortune 500 companies and previously held leadership positions and entrepreneurial roles at businesses like Appature and IQVia/IMS Health. Matt uses his marketing expertise in CRMs, CDPs, and customer data to help organizations improve customer experiences and business outcomes through the scalable collection, management, and use of first-party, second-party, and third-party data. His vertical industry expertise spans Retail Consumer, B2B, Healthcare, Political, and Life Sciences (Pharmaceutical) across both the U.S. and internationally.